At Glasgow City, we believe visibility builds legacy, not just for women in football, but for women in business, leadership, and culture.
Right now, only one in 10 young people can name a female CEO. This stat alone tells us how much work still must be done. So, we decided to do something about it. To amplify the voices of those blazing their own trails. And we want you to join us.
On the back of each of our new home shirts the words 'well-behaved women seldom make history'' has been chosen. Originally written by historian Laurel Thatcher Ulrich, it began as an observation that the women who quietly followed the rules were often erased, while the disruptors were remembered.
The City Collective is built on the same belief: that visibility isn’t just about being seen. It’s about being recorded, remembered, and valued.
A new sponsorship model of women-led, purpose-driven businesses aligned with Glasgow City’s values, a network created to uplift one another while championing women and girls across sport, business, and beyond.
Our founding members are:
- Lisa Lawson – The founder of Dear Green, an ethical coffee roaster and supplier of speciality-grade coffee beans
- Angelina Fairgrieve – General Manager at The Travel Company Edinburgh, one of Scotland’s leading travel management companies and a long-term partner of our club
- Lyndsey Roberts - The founder of Strong Like a Mutha, a diverse and inclusive gym community, and an athlete who represents Scotland
And the trio joined us alongside Scotland international's Abi Harrison and Amy Muir, Ukraine international Nicole Kozlova and Poland international, Natalia Wróbel for our kit shoot at Glasgow’s Women’s Library, a location rooted in amplifying women-led stories.
Angelina has worked with Glasgow City, helping the club get from A to B both domestically and across Europe, she has been an admirer of our founders Laura Montgomery and Carol-Anne Stewart and their story.
“We work across a lot of different sectors, but one of the things that really attracted us to Glasgow City was the backstory and the club’s history,” she explains. “Everything at Glasgow City has been done on hard work and because of what Laura and Cas have managed to do and grow themselves.
To now go a step further in her working relationship with City is a reminder of our ever-evolving commitment to putting our principles into action as we aim to uplift ourselves while bringing those we work with with us along the way.
“We are a little bit of an anomaly out of the three businesses because we’re Edinburgh-based,” Angelina continues. “But that is a good thing because it shows there are no boundaries.
“It is great fun, and we feel lucky to be a part of it. It just shows how wide the reach of women’s football is now and there is so much more that comes with it.
“I’m so glad we’ve been a partner with the club for so long and to have been able to see it grow to get to this point.”
She may be a self-confessed newcomer to football, but Dear Green founder Lisa is no stranger to building something successful.
Much like Glasgow City, her businesses’ foundation is rooted in wanting to create something better than what existed before it. Her commitment to ethical sourcing, local impact and doing things differently has made her coffee roasting company a standout across Scotland and beyond.
“I don’t think of myself as a strong businesswoman at all,” Lisa tells us. “I’m just naturally driven and ambitious. I’ve just followed the passion – and that’s what I can see Glasgow City have done, too.
“They are two women who just followed a passion and then created something bigger out of it.
“Their story is very aligned with my own in that you create something and just keep going and things keep getting bigger. Sometimes, the big things don’t feel so big anymore because it is just the next thing that you’re doing, and it doesn’t feel like there are as many hurdles.''
It also is a sentiment echoed and experienced shared by Strong Like A Mutha’s founder Lindsey.
JOIN THE CITY COLLECTIVE AND BECOME PART OF A MOVEMENT THAT RAISES UP WOMEN IN BUSINESS
Her business – which aims to empower women and gender-expansive people through fitness and strength – came to fruition because she could not see the kind of opportunities she wanted for herself out there. So, she took matters into her own hands.
“A sense of community is really important to me,” she explains. “For the last 10 years, I have been the curator of community, but I haven’t really had peers in my community in this industry, and that can be quite isolating.
“As a woman, it sometimes feels like you have to work ten times harder to get a seat at the table than some of our male counterparts might have to, so I haven’t always felt welcomed or included.
“This feels good to be a part of something where there will be peer support available.
“I’m also a massive sports fan, particularly women’s sport. Growing up, I loved playing football but there were no teams for me, so I was only allowed to be a fan. Now, I do everything I can to get involved, to create opportunities and connect with likeminded people.”
So, the City Collective is just getting started, and when women come together with purpose, there is no limit to how far we can go.
This is your invitation. If you’re a woman building a business with a mission, if you believe visibility matters and if you want to stand alongside a club that’s rewriting the rules, we’d love to hear from you.
To join or learn more email Stef McLoughlin at: stef.mcloughlin@glasgowcityfc.co.uk.